1. Who we are

Burnt Fen Alpacas runs www.burntfen.co.uk, where you can book visits to our farm and buy products from our online shop. We are the "data controller" for the personal information described in this policy, which means we decide how and why it is used.

• Business name / trading as: J & A Nickerson / Burnt Fen Alpacas

• Address: Burnt Fen. Horning. Norfolk. NR12 8LA

• Email: burntfenalpacas@gmail.com

• Phone: 01692 630553

We handle your information in line with the UK GDPR and the Data Protection Act 2018.

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2. What information we collect

When you book a visit

• Your name, email address and phone number

• The date, time and number of people in your booking

• Any access, dietary or medical information you choose to tell us so we can look after your group safely

• Payment confirmation details (see "Payments" below)

When you buy from our shop

• Your name, billing and delivery address, email address and phone number

• What you ordered and when

• Payment confirmation details (see "Payments" below)

When you contact us or sign up to updates

• Your name, email address and the content of your message

• Your marketing preferences

When you visit the farm

• If we take photos or videos at the farm for our website or social media, we will ask for your permission first or make it clear where filming is taking place.

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3. Payments

Card payments are handled by Wix. We do not see or store your full card number. The payment provider has its own privacy policy: [link]. We receive confirmation that payment has been made, and the amount.

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4. How and why we use your information

The law requires us to have a valid reason for using your information. Ours are to:

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• Process and confirm bookings, and contact you about your visit

• Take payment, process and deliver shop orders, handle returns and refunds

• Keep financial records and meet tax and accounting obligations

• Handle health, access or dietary information you share for your safety

• Respond to enquiries

• Send you news, offers and events by email

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5. Who we share your information with

We do not sell your personal information. We share it only with trusted organisations who help us run the business, and only what they need:

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These providers act on our instructions and must keep your information secure. We may also share information where the law requires it, for example with HMRC, the police or a regulator, or to protect our rights, safety or property.

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6. Marketing

We will only send you marketing emails if you have opted in, or if you have bought from us before, we are marketing similar products to you, and you were given the chance to opt out when we collected your details. Every marketing email includes an unsubscribe link, and you can also ask us to stop at any time. We will still send essential messages about your bookings and orders.

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7. How long we keep your information

• I will retain your details for 6 years to meet tax and accounting requirements.

• I retain personal data related to orders or customer queries for six years.

 

8. Cookies

Our website uses cookies and similar technologies:

• Essential cookies keep the site working, such as remembering items in your shopping basket and keeping checkout secure. These don't need your consent.

• Analytics cookies help us understand how visitors use the site. We only use these if you accept them.

You can change your choices at any time using [cookie settings link/banner], or through your browser settings. Blocking essential cookies may stop the shop or booking system from working properly.

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9. Keeping your information safe

We use sensible technical and organisational measures to protect your information, including secure (HTTPS) connections, password-protected systems and limiting access to those who need it. No online system is completely secure, so please look after your own passwords and let us know straight away if you think your account has been compromised.

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10. Children

We welcome families on our farm visits. Bookings must be made by an adult, and we collect information about children only as part of a booking (for example, the number and ages of children in your group, or a medical or dietary need that you tell us about). Our website and shop are not aimed at children, and we do not knowingly collect information directly from anyone under 13.

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11. Your rights

Under UK data protection law you have the right to:

• Be informed about how we use your information (this policy)

• Access the personal information we hold about you

• Correct anything that is inaccurate or incomplete

• Erase your information in certain circumstances

• Restrict how we use your information in certain circumstances

• Object to us using your information based on legitimate interests, and to direct marketing at any time

• Withdraw consent at any time where we rely on it

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If you don’t want us to process your data anymore, please contact us at burntfenalpacas@gmail.com or send us mail to Burnt Fen Alpacas, Burnt Fen, Horning, Norfolk. NR12 8LA.

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12. Complaints

If you have a concern, please contact us first and we will do our best to put it right. You also have the right to complain to the Information Commissioner's Office (ICO):

• Website: ico.org.uk

• Helpline: 0303 123 1113

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13. Links to other websites

Our website may link to other sites, such as social media or partner businesses. We are not responsible for their privacy practices, so please read their policies before sharing your information.

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14. Changes to this policy

We may update this policy from time to time. The latest version will always be on this page with the "last updated" date at the top. If we make significant changes, we will let you know where appropriate.

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15. Contact us

Questions about this policy or your information? Get in touch:

Burnt Fen Alpacas: Burnt Fen. Horning. Norfolk. NR12 8LA. 01692 630553